Google is to the world wide web what Warren Buffet is to investing: The Law, plain and simple. Now to the money: Google’s revenues may come mostly from AdSense, but without the Google search algorithms Google isn’t a verb – it’s just another tech company. What’s in it for us, though? Simple: Google is nothing less than Prometheus (a mind-bogglingly wealthy Prometheus, mind you) who has brought the flame of the Media Gods down to us mortals – enabling us to put ourselves on the map without spending a cent to do it. All we need is… what exactly?

1. A plan.
Ask people who care to help you with your planning. The more detailed, the better.

2. Content.
“There is no substitute for victory,” said General Douglas MacArthur. Google says, “There’s no substitute for fresh content.” One mustn’t be a pulitzer prize winning author to compete. In fact, the more colloquial your content, the fresher it’s bound to be. Write, write and write some more until your fingers fall off. Google shall reward you with better ranking until one fine day you’re top of the list. Don’t believe it? Try it and tell us what happens…

3. Patience.
Not patience as in waiting around, but patience with ourselves. Just keep it up! Set a goal to get a certain number of links out there every week. Work and patience, young paduan…

Write us and we’ll send you a more detailed outline.