In case you still don’t know what Web 2.0 really is, it’s supposed to mean the new “version” of the Internet. That boils down to social media: social networking sites like Facebook, Twitter, MySpace and LinkedIn, plus blogs, forums and even Wikipedia. In short, the Internet used to be primarily a content resource. Now it’s also interactive – very interactive – and this will help your business if you just get into it.

The typical online business model involves setting up a site and then using it as a kind of business card. That’s a good start. Now put a blog on it – like this one. Now sign up on Facebook with your business and create a page that people can be “fans” of. While you’re at it, there’s soooo much more you can do. Of course we’ll help you get your online presence totally 2.0′d, get you into the networks with really, really cool content, and then when everything’s running smoothly we’ll hand the keys over to you. (Sounds really good when put that way )

And what about Internet Marketing? What’s the difference between SEO and SEM, anyway? Basically, one you work for, the other you pay for. It’s tricky at first if you don’t know what you’re doing, but I know of companies that rely solely on SEM to drive their sales! Strange, but true. As with everything on the Internet, the applications are endless.

Now go for it!

Stephen