The Most Serene Republic of San Marino is the world’s smallest republic, a landlocked enclave completely surrounded by Italy. San Marino is the oldest recorded sovereign state and constitutional republic in the world, founded on September 3rd, 301 by a stonecutter named Marinus of Rab. The constitution of San Marino, enacted in 1600, is the world’s oldest constitution still in effect.
Although not a European Union member, by special arrangement it is allowed to use the Euro as its national currency, and even has its own designs on the national side of its euro coins. (Before the Euro, the Sammarinese lira was pegged to and exchangeable with the Italian lira.) The tourist sector represents over 50% of San Marino’s GDP. Other key industries are banking, electronics, and ceramics. The main agricultural products are wine and cheese. The per capita income is comparable to that of Switzerland.
Media
San Marino is in effect a small town, and this is reflected by the media landscape. Most media is taken in from surrounding Italy; still, it has its own television and radio stations, a handful of media publications and many Internet sites all dedicated to San Marino. Given the high average incomes here, adding San Marino to publicity efforts focused on the Italian market makes perfect sense. Ask about it.
Population: 29,973 (2009)
Official language: Italian
Official currency: Euro
Top-level domain: .sm
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Publicity
MilestoneMedia Publicity is your most effective, most direct access possible to literally thousands of news outlets the world over. The MilestoneMedia team is made up of experienced native speakers ready to translate and personally deliver your message to their established media contacts within 24 to 48 hours. And, since media publicity is an ongoing effort, we’ve made our pricing as transparent and attractive as possible so you can easily and reliably implement any size campaigns into your cost projections. Please feel free to inquire at your convenience.
Social Media
Social media management by Milestone Media is an easy way to establish and maintain a dynamic, fresh online presence in the markets you need to be in – for a low monthly fee. When implemented in conjunction with a PR and/or advertising campaign, localised blogging and social networking strengthens your image while gaining valuable interaction. Of course you can count on full, competent reporting in your language. What’s more, we’ll work together to evaluate your traffic, explore tracking options and create/utilise tie-ins. Contact us to learn why more and more companies are saving time and effort through this truly global solution. |
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